Job Description

Summary

Responsibilities:

  1. Lead brand promotion and market growth in the Australian market , developing and executing localized marketing strategies.
  2. Focus on offline channels , organizing and participating in industry events, meetups, and conferences to increase brand awareness.
  3. Build and expand relationships with local KOLs, communities, and partners to drive collaborations and user acquisition.
  4. Monitor market trends and competitor activities to optimize local marketing strategies.

Requirements:

  1. Strong offline marketing experience , preferably in Crypto, Web3, or FinTech industries.
  2. Existing network in Australia (exchanges, KOLs, communities, investment firms, etc.) with the ability to leverage these connections.
  3. Excellent event planning, execution, and business development skills to drive offline growth.
  4. Deep understanding of the Crypto market, industry trends, and strong market insight.
  5. Ability to work independently and proactively in a part-time role.

Preferred Qualifications:

  1. Existing offline community or industry connections in Australia.
  2. Experience in Crypto/Web3 business development or marketing.
  3. Some online marketing skills to integrate offline and online promotions.

Skills
  • Business Development
  • Cryptocurrency
  • Leadership
  • Marketing
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