Summary

The Marketing Technology team is looking for a Director of Marketing Automation to design innovative solutions leveraging cloud technologies. In this role, you will work with business partners to understanding their needs, translate those needs into innovative solutions with technical requirements that can be seamlessly integrated with our Marketing Technology Stack, and track the effectiveness of those solutions.

 The Expertise You Have

1. Experience in solutioning and developing Martech strategies for Financial Service B2B and B2C organizations focusing on measurable outcomes.
2. Demonstrated expertise related to connecting data ecosystems to develop fully integrated cross-channel journeys.
3. Ability to serve as tech lead, coaching and mentoring jr. developers.
4. Experience with Salesforce Marketing Cloud, Salesforce CRM, and other marketing tech applications.
5. Ability to work comfortably in Agile methodology.
6. Understanding of industry best practices related to digital customer experiences, including integrated customer journeys.
7. Proficiency in implementing complex digital programs leveraging cloud-based technology.
8. Strong, confident presenter and communicator.

The Skills You Bring

1. Thinks Independently: Provides creative solutions to objections/problems.
2. Drives/Challenges Issues: Digs deep to get to the root of each issue. Drives assigned tasks, constantly challenging mediocrity and complacency. Takes the initiative and full ownership of projects. Meets deadlines.
3. Proactive Participant: Accepts, seeks out new assignments with regularity. Sees each assignment through.
4. Commitment: Displays commitment to group and commitment to excellence. Exhibits professionalism consistently
5. Collaboration: Excellent interpersonal people skills and the ability build productive relationships with a broad array of functional areas.

The Value You Deliver

1. Consulting with internal business partners to create digital experiences that move the ball forward.
2. Increase business partner understanding of marketing strategies, platform capabilities and new technologies that may benefit business strategies.
3. Driving better customer experiences through agile working teams.
4. Proactively provide ideas and solutions towards the improvement of the process and the business.

The Team

The Marketing Technology team focuses on designing and implementing capabilities and experiences that bring customer strategies to life. Technically creative and nimble, this team is known for creating innovative user-friendly solutions based on complex business requirements from business stakeholders across the organization. By demonstrating and promoting Fidelity and agile leadership behaviors, you will evolve and sustain an innovative agile culture.

Skills

• Communications Skills
• Marketing
• Team Collaboration