Job Description

Summary

We are looking for an Ecosystem Marketing Manager who can join us along this mission and vision. You’ll become an integral part of the Eco team, which takes on the task of supporting the growth of the broader WOO brand, including the token and products. This team is mainly remote and handles areas like WOO tokenomics, investor relations, fundraising and partnerships. Interested? Keep on reading!

What you’ll be working on:

  1. Leading ecosystem-focused campaigns that highlight the value of our offering and native token utility.
  2. Creating and executing integrated marketing strategies across content, product marketing, partnerships, and community channels.
  3. Developing compelling narratives and content (articles, threads, videos, AMAs, etc.) around token utility, liquidity, yield opportunities, and more.
  4. Collaborating cross-functionally with product, BD, and community teams to bring marketing initiatives to life.
  5. Owning the GTM and ongoing support of ecosystem upgrades, token events, and DeFi integrations.
  6. Sourcing and managing contributors, influencers, and partners within the DeFi and CeFi marketing landscape.
  7. Tracking and analysing performance, iterating based on data and ecosystem feedback.

Why work with us: 

Join us in realising our vision in advancing decentralisation and leading innovation in CeFi and DeFi. Enjoy work flexibility, a supportive team, and an environment that nurtures your ideas. Plus, expect a performance-based annual bonus for all contributors at WOO 💪

About you:

  1. 4+ years of marketing experience in the crypto space, with a focus on DeFi.
  2. Proven track record executing successful marketing initiatives at a leading DeFi protocol or infrastructure project (DEXs, yield protocols, aggregators, etc.).
  3. Deep understanding of crypto narratives, tokenomics, and the current DeFi and CeFi landscape.
  4. Exceptional written and verbal communication skills.
  5. Experience coordinating cross-platform campaigns across Twitter, Discord, Telegram, Mirror, Medium, YouTube, etc.
  6. Ability to thrive in fast-paced, high-autonomy environments.
  7. Comfortable working with distributed teams across time zones.

Skills
  • Communications Skills
  • Cryptocurrency
  • Growth Strategy
  • Leadership
  • Marketing
  • Team Collaboration
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