Summary

The Department: Design

In Design, we think comfort zones are the enemy of creativity. A dynamic team of designers, our team blends beauty with tech to create a world-class brand and product interface for our exchange. We are inspired by design, fueled by data, and obsessed with the user.

The Role: Lead Brand Designer

As Lead Brand Designer, you’ll craft moments of delight for the Gemini brand.. You’ll join a dynamic team of innovative visual designers, working to bring brand experience to the next level. The Lead Brand Designer will liaise directly with our Marketing & Communications teams to create the most compelling and creative ad, social, and video content. Most importantly, you’ll be responsible for defining how the world views Gemini, evangelizing and educating users about the innovative industry.

This designer will be focused on marketing and brand design while collaborating across the product design team. This individual will support business goals related to brand building, and brand recognition.

Responsibilities:

1. Evolve, explore and apply our visual identity; become fully immersed in the Gemini brand and mission
2. Lead multiple projects simultaneously in a fast-paced, ever-changing environment
3. Generate clear ideas, concepts and designs of creative assets from beginning to end
4. Execute and produce a mix of graphic content that represents Gemini and supports multiple business lines
5. Identifying and facilitating cross-functional collaboration with marketing, engineers, and product managers in order to create compelling content for the user
6. Presents complex topics to stakeholders and leadership
7. Work closely with other designers and marketing partners to formulate, communicate and transform a complex system into a simplistic message
8. Introduce new directions and design patterns to meet the requirements while pushing the quality of design forward
9. Oversees the execution of assets, typography, logos, icons and interfaces for multiple platforms
10. Lead efforts to develop ad campaigns and design styles for product launches, features updates, and ad campaigns
11. Develop new patterns as well as iterate on existing designs for the marketing website
12. Mentor other designers

Qualifications:

1. 7+ years of experience in a similar role and or formal design training
2. Experience with brand design touchpoints: Digital and physical advertising, event design, social design, email and more
3. Experience designing for the web and mobile, and or familiar with web and mobile design standards and systems
4. Proficient in Figma, Adobe CC, Google Suite
5. Can take an undefined design problem, and solve from strategy to execution
6. Design fundamentalist knowing the rules, but knows how to bend and break them to create innovative solutions
7. Clear understanding of visual hierarchy, balance, rhythm, typography and color
8. Creative mindset and ability to adapt to change
9. Able to accomplish their given work quickly and thoughtfully
10. Comfortable juggling multiple projects and tasks at once
11. Has a collaborative work ethic and easy going nature

It Pays to Work Here

The compensation & benefits package for this role includes:

1. Competitive starting salary
2. A discretionary annual bonus
3. Long-term incentive in the form of a new hire equity grant
4. Comprehensive health plans
5. 401K with company matching
6. Paid Parental Leave
7. Flexible time off

Salary Range: The base salary range for this role is between $158,000 - $198,000 in the State of New York, the State of California and the State of Washington. This range is not inclusive of our discretionary bonus or equity package. When determining a candidate’s compensation, we consider a number of factors including skillset, experience, job scope, and current market data.

Skills

• Adobe CC
• Graphic Designing
• Leadership
• Problem Solving
• Team Collaboration