Summary

Ramp is looking for Senior Product Marketing Managers to lead go-to-market efforts for key product lines. You’ll be responsible for developing differentiated messaging, audience insights, segmentation, enablement and campaigns to help drive new business for Ramp. You’ll partner closely with Product, Engineering, Sales, and Demand Gen. 

The ideal candidate is customer-obsessed, market-intelligent and competitor-aware. They have a deep understanding of customer pain points and needs and can translate that into compelling messaging and campaigns. This role is highly cross-functional and visible, making it ideal for someone who thrives in dynamic environments, is strategic yet hands-on, and is driven by achieving meaningful results. We're looking for a goal-oriented individual eager to make a substantial impact.

What You'll Do

1. Craft compelling product narratives, differentiated positioning, and resonant canonical messaging
2. Weave together market dynamics, customer needs, and products to create compelling hooks
3. Design and execute campaigns across a variety of channels focused on showing prospective customers the value of Ramp. Measure and report on the business impact of these campaigns.
4. Act as the voice of the customer; generate customer and market insights to inform Product’s roadmap for refining Ramp’s core products 
5. Build and maintain close, trusted relationships with cross-functional stakeholders, including those in Product, Sales, Account Management, Growth, Marketing, and more
6. Enable our go-to-market teams by identifying and delivering assets, programs, and campaigns to assist them in prospective customer conversations

What You Need

1. Minimum of 5 years of professional experience, including at least 1 year in product marketing 
2. Experience crafting compelling product positioning and messaging
3. Excellent written and verbal communication skills; ability to take complex concepts and distill them into digestible, relatable, and easy-to understand writing
4. Ability to communicate a clear strategy, drive concrete deliverables, and motivate cross-functional team members with different focus areas 
5. Proven track record in a fast-paced environment, ability to drive clarity and decisions, and organizational skills to manage multiple projects with tight deadlines effectively

Nice-to-Haves

1. Prior experience in fintech and/or high-growth startups 
2. Experience in consulting, business operations, or other strategy roles

Compensation

1. For candidates located in NYC or SF, the pay range for this role is $141,000 - $194,000. For candidates located in all other locations, the pay range for this role is $127,000 - $175,000.

Skills

• Communications Skills
• Marketing
• Strategic Thinking