Job Description
Summary
We’re a team of rigorous problem solvers, visionary futurists, proactive doers and effective communicators. As a remote-first company, we enable our team members to work from anywhere, while making time to come together as a team to collaborate and connect in person throughout the year.
We’re on the lookout for a Social Lead to boost our social media presence on platforms like Twitter (X), Instagram, Discord, and LinkedIn. This role is perfect for a crypto-savvy communicator who thrives in the dynamic, fast-paced world of crypto, adept at slicing through the noise and engaging directly with our community. If you're battle-tested particularly in the Twitter/X trenches, passionate about NFTs, and skilled in vibrant, clear communication, come join us at OpenSea to help shape how the world views and interacts with digital assets.
Responsibilities:
- Lead OpenSea's social media strategy across key platforms, ensuring our messaging is cohesive and impactful, while cutting through FUD (Fear, Uncertainty, Doubt) to clarify and uplift communication around NFTs.
- Actively engage with our online community, fostering a positive environment and moderating discussions to build and maintain strong, supportive interactions.
- Collaborate with marketing, PR, and product teams to synchronize social media activities with broader campaign objectives, creating content that counters misinformation and strengthens community engagement.
- Monitor social media trends and analytics across social platforms to dynamically adjust strategies and content, ensuring OpenSea stays at the forefront of social engagement in the crypto space.
- Craft compelling narratives and thought leadership content that resonates with our diverse audience, maintaining a direct and engaging communication style.
Desired Experience:
- Established track record of growing a social media presence and engaging with communities, particularly on Twitter (X), with a strong background in creating influential content within the crypto and NFTs.
- Demonstrated ability to develop strategic social media content and campaigns that drive engagement and expand community reach.
- Experience in crafting compelling narratives and thought leadership content that resonates with a diverse audience.
- Experience in managing rapid-response communications and maintaining calm during social media crises.
- Proven ability as a talented copywriter and memer, possessing the thoughtfulness to communicate complex concepts in an understandable and engaging way.
- Flexibility in work hours, embracing the non-stop nature of the crypto world, equipped with thick skin, and open to feedback without being emotionally affected.
The base salary for this full-time position, which spans across multiple internal levels depending on qualifications, ranges between $80,000 to $155,000 plus benefits & equity.
Skills
- Communications Skills
- Social Media Management
- Strategic Thinking
- Team Collaboration