Job Description
Summary
We are seeking a talented and creative Social Media Specialist to join our dynamic team. As a Social Media Specialist, you will be responsible for managing and executing our social media strategy to increase brand awareness and engagement. Please note that this is an entry level position.
Key Responsibilities:
- Create and curate engaging content for various social media platforms.
- Develop and implement a social media calendar to ensure consistent posting.
- Monitor social media channels and respond/engage promptly.
- Track industry trends and identify opportunities for innovative content.
- Utilize social media analytics tools to measure the performance of campaigns and content.
- Analyze key metrics (e.g., impressions, clicks, engagement rate) to identify areas for improvement.
- Generate monthly reports to share insights and recommendations with the marketing team.
- Work closely with the marketing team to align social media efforts with overall marketing goals.
Required Skills and Qualifications:
- Strong understanding of social media platforms and their algorithms
- Excellent written and verbal communication skills
- Proficiency in social media analytics tools
- Basic graphic design skills
- Passion for social media and digital marketing
Skills
- Analytical Thinking
- Communications Skills
- Graphic Designing
- Marketing
- Social Media Management